Annie Blanchette, PhD

31st October 2011

Consumer Behaviour, BA Management with Marketing, University of Exeter Business School

Lecture on gender and body identity (using the case of North American neo-burlesque communities) as a complement to Dr. Daniel Doherty's session on identity.

November 2010

Marketing Analysis and Research, M.Sc. Marketing, University of Exeter Business School

I was invited by Dr. Alex Thompson to conduct a session introducing critical discourse analysis as a research methodology and as a mode of critical reflexivity in marketing practice. The session was comprised of a magistral presentation, and an interactive small group workshop dealing with elicitation techniques and discourse analysis exercises.

September 2009 to January 2010

Marketing, DESSG (Graduate diploma in Management), HEC Montréal

This module's aim was to initiate Graduate Diploma Students in Management to the theories and concepts of Marketing. My role was to assist Professor Christian Dussart in various tasks related to teaching, including student support and liaison, as well as online logistics and grading.

January 2009 to April 2009

Anthropologie de la consommation (Consumption Anthropology), M.Sc. Marketing, HEC Montréal

This module aimed to explore the cultural aspects of consumption. My role was to assist professor Jean-Sébastien Marcoux by supporting, liaising with and challenging M.Sc. Marketing students. I worked with the students in the context of a pedagogic ethnographic fieldwork in Roswell, New Mexico.

January 2008 to April 2008

Évaluation postcampagne (Post-Campaign Evaluation), DESS (Graduate Diploma) Communication-Marketing, HEC Montréal

This module initiated students to research theories and measurement methods in order to assess the efficiency of communication marketing campaigns. My role was to assist the main lecturer in various tasks such as student liaison and support as well as developing and grading assessments.